Creative Strategist [occupation] /kriˈeɪ.tɪv ˈstræt.ə.dʒɪst/

• A natural-born strategic thinker who loves to come up with creative solutions to help clients reach their business objectives.

• A visual person with a head full of fresh ideas and creativity running through their veins.

• A key member of AppAgent’s creative team, whose ads attract millions of users to top mobile games such as Clash of Clans, Merge Mansion, or Monopoly GO.

AppAgent is an award-winning strategic and creative mobile marketing agency based in Prague. We produce video ads and app store visuals for some of the top gaming studios in the world.

Creativity is in our DNA, as well as a passion to deliver exceptional concepts to our clients. We're valued for our deep gaming expertise, and we're proud of that. See our showreel for proof.

Get in touch with us if you have a passion for short-form storytelling and creative (video!) ad production, because working with us may allow you to finally connect your hobby with your career. (Note: This position can be either onsite or remote.)

ABOUT THE ROLE

WHO ARE WE LOOKING FOR?

• A self-sufficient idea maker - you have your finger on the creative pulse and are able to look at things from a creative angle to tell an engaging story.

• An organized strategist - you have strong time management skills, and the ability to use industry data, write briefs, or sketch storyboard for top-performing & high-quality concepts.

• A team player - you can clearly and concisely communicate your unique ideas to designers, art directors, producers, and clients.

YOUR TASKS IN A NUTSHELL

• Generating high-quality video ad concepts for clients in the mobile gaming industry.

• Articulating compelling concepts and presenting the strategic reasoning behind them to get our clients excited.

• Translating creative ideas into clear-form concepts for designers.

• Choosing the appropriate channels and formats for each video ad/campaign.

• Creating and conducting creative tests and iterations for various channels.

• Conducting preliminary research on the audience and player motivators of a client’s game (yes, you're encouraged to play mobile games at work)!

• Proposing new ideation processes and presentation deck improvements to better fit the client and team needs.

• Monitoring and leveraging creative trends within the industry and on social media (i.e. TikTok and Instagram).

ABOUT YOU

To succeed as a Creative Strategist at AppAgent, you should have:

• Excellent creative and strategic skills proven throughout your experience in the digital creative industry (with focus on video ads).

• Understanding of creative testing frameworks and knowledge of how to analyze creatives to optimize performance.

• Experience in content ideation for 2D video production (familiarity with 3D is a plus).

• Strong command of both written and spoken English to be able to brief and provide feedback to the production team, or to present your concepts to clients.

• Affinity for the entertainment industry and any type of gaming is a must.

• Ability to visually conceptualize ideas and create storyboards is a plus.

WHAT WE OFFER

UNIQUE WORK EXPERIENCE

• The opportunity to work on some of the biggest IPs in entertainment
  (We carefully pick clients that we truly want to work with).

• Support to learn and progress in your career
  (With time, you can become a creative director).

• A creatively-driven and personal growth-oriented team
  (We encourage every team member to shape their role into one that they love).

• The chance to make a real impact in a short time at the company
  (We believe that processes are helpful, but bureaucracy kills creativity)!

POSITIVE ENVIRONMENT

• A Villa office with a beautiful garden where we eat, brainstorm, and hang out after work (take a sneak peek into our office and learn what makes it special)

• Thoughtful employee care from relocation and visa support to Multisport Cards, massages in the office, and many more.

• Numerous after-work activities, company offsites, and a 2-week Winter Escape in warmer countries

If you’d like to learn more about life at AppAgent, check us out on Instagram and TikTok.

OUR (USUAL) HIRING PROCESS

• Online discovery call with the recruiter

• Interview with members of the Creative Studio

• Creative test task & presentation

• Final interview with CEO

Looking forward to hearing from you soon!